Similarweb Adds Walmart, Target, Best Buy and Chewy Consumer Insights to its Shopper Intelligence Solution

Launched in July with Amazon insights, the platform now covers four additional U.S.-based online retail giants

TEL AVIV, Israel--(BUSINESS WIRE)-- Similarweb (NYSE: SMWB), the digital intelligence company, today announced the expansion of its retail coverage through Similarweb Shopper Intelligence to include sales and market-share insights for Walmart, Target, Best Buy and Chewy, in addition to Amazon, which became available in July. Available in the U.S. through Beta launch, Similarweb Shopper Intelligence now provides detailed insights into approximately 78% of all sales volume from the top ten online stores in the U.S. *

Now, powerful insight into consumer browsing and purchasing behavior across all five distinct retail leaders is available in one single solution. The expanded Shopper Intelligence offering helps to combat a lack of visibility into category, brand and product-level performance across the most popular retailers and marketplaces.

“When it comes to digital point of sale and consumer behavior, we believe we are well on our way to becoming the standard through this Beta launch,” says Benjamin Seror, Chief Product Officer at Similarweb. “We are very excited for the opportunity to work with the largest CPG companies on a unique offering that is better than anything else available in the market.”

In the intensely competitive ecommerce landscape, digital intelligence is paramount to understanding potential risks and opportunities. Consumer brands have long suffered from a lack of visibility into competitive performance on the largest marketplaces, making it difficult to optimize their customer experience and drive sales.

Seror adds: “Traditional Digital Shelf and Market Research companies have struggled for years to provide sales and market-share data for retailers other than Amazon, whereas in just six months we’ve made significant strides in this area. The release of insights for Walmart, Target, Best Buy and Chewy within Shopper Intelligence highlights our ability to innovate at a rapid pace to meet customer needs.”

*Statista - Top online stores in the United States in 2020, by e-commerce net sales

About Similarweb:

As a trusted platform for understanding online behavior, millions of people rely on Similarweb insights to strengthen their knowledge of the digital world. We empower anyone — from the curious individual to the enterprise business leader — to make smarter decisions by understanding why things happen across the digital ecosystem. Learn more here:

All data, reports and related materials (“Materials”) provided or made available by Similarweb Ltd. or any of its affiliates (collectively, "Similarweb"), are intended for informational purposes only. The Materials are based on data obtained from third parties, including estimations and extrapolations based on such data, and are not intended to be predictive of the movement of the market prices of the securities of the company(ies) referred to therein. Under no circumstances are the Materials to be considered or relied upon in any manner as legal, tax or investment advice. Similarweb shall not be responsible for the accuracy of the Materials and shall have no liability for any decision by any third party based in whole or in part on the Materials. Similarweb Shopper Intelligence solution is not intended for use for investment advisory services, or for any other purpose related to trading in securities. Title and full exclusive ownership rights in the Materials, the underlying data, and any and all other Similarweb intellectual property (including the Similarweb name, logo and other marks) remain solely with Similarweb (except for third party trademarks and logos, which remain the property of their respective owners). All references by Similarweb to third party trademarks are to identify the corresponding third party goods and/or services. Unless specifically identified as such, Similarweb’s use of third party trademarks does not indicate any relationship, sponsorship, or endorsement between Similarweb and the owners of these trademarks. All rights not expressly granted herein are reserved.

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Maayan Weiss

Alex Wellins
The Blueshirt Group, for Similarweb

Source: Similarweb